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What is a CMR?
Why use a CMR?
Why use AB Advertising Group?
What criteria must a company meet to qualify for CMR services?
Why doesn't AB Advertising Group charge extra for
its many services?
What is the process to begin our agency relationship
with AB Advertising Group?
A CMR is a "Certified Marketing Representative" that
has been licensed by the Yellow Pages Association to place advertising directly
with the publishers of thousands of print and online Yellow Pages directories
throughout the United States and Canada, as well as on an international basis.
Certification is given only to those select agencies that have met strict qualifying
criteria, including special training, examinations, experience, financial strength,
and expertise.
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Because it will save your business time and money.
Why use your
valuable personnel and resources when we will provide our expertise for free.
With AB Advertising Group, you will have a single contact for all of your Yellow
Pages
and online directory advertising...one contact, one billing statement, one
unbiased yet exceptionally experienced source for all of your directory campaigns
and cross-branding efforts. And, we work on your behalf, not for the publishers.
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Because we have the #1 CMR team in America, dedicated to our
clients like no one else. We are directly linked to over 300 publishers and
we communicate daily through that network utilizing customized, state-of-the-art
online systems. Those systems enables us to provide exceptional quality control,
a nearly instantaneous response time, and an overall highly superior yellow
pages program. We also design, coordinate, and implement Internet directory
advertising programs, and help clients to selectively and efficiently promote
their businesses over the web.
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The Yellow Pages Association requires
the following qualifications:
National Accounts
To Qualify for National Account status, your business is required to:
* Advertise in 20 or more directories.
* Advertise in 3 or more states.
* Advertise with 2 or more publishers.
* Spend 30% of your directory advertising expenditures outside of the state
where most of your Yellow Pages advertising dollars are spent.
If your program exceeds these requirements, is on the threshold of meeting
them, or if you are contemplating an aggressive new campaign or heavily expanding
program,
please contact us!
Regional Accounts
Although your business may not meet the above qualifications for national account
status, your program may be substantial, and may require our expertise to maximize
its effectiveness. In certain cases, a business may qualify for our services
as a "Regional" account. Each publisher has its own set of requirements
for this classification. To research your qualifications under those guidelines,
please contact us!
Emerging Accounts
If your business doesn't currently meet standard account definitions as noted
above, but you are definitely planning to aggressively grow your Yellow Pages
program into one that will soon meet those qualifications, you may qualify
as an "Emerging" account. We would be happy to discuss your plans
and come up with a reliable strategy. Please contact us!
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Successful people ask
better questions, and as a result, they get better answers. Anthony Robbins,
Motivational
Speaker |
The fact is that a majority of CMRs charge extra for many of the services we
provide for free. As long as publishers compensate CMRs fairly for
advertising placement, we will continue to provide exceptional
services free of charge, no matter what other agency practices are!
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It's easy! First you must contact us with your request
and questions. Use our quick and easy Contact
Us email form. We will call you at your convenience to get additional
information about your business and your existing advertising program.
You will then simply follow the 3 easy steps found on our Easy
New Client Procedures page!
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Never
deal with the myriad of local publisher representatives again! We are
your single contact for all Yellow Pages advertising.
